There’s a reason why beauty brands love to name their products after redheads.

The UK’s most iconic redhead, Marisa Deakins, is among the most iconic and well-known of the bunch, as well as a key member of the UK’s popular beauty and fashion industry.

Deakans red hair is the most common in the country, according to a 2015 study, and many of the products she uses contain red pigment.

While there are plenty of other redheads out there, Deakens popularity is largely due to her ability to be a spokesperson for the redhead community and her beauty empire.

Deakin’s hair is a staple of beauty campaigns and a key part of the company’s brand identity.

Here’s a guide to how to pick the best of the best in the British capital.